Transparency: The Right Data at the Right Time

Published, January 29, 2013

Terry HalvorsenChances are you've seen the TV ad for a used-car company that begins with a potential buyer looking for “a car.” He is suddenly facing a sea of automobiles, which he narrows down by being more specific: "A red car. With good gas mileage. With four doors." And so on.

This is a good example of what we in the IT world call "transparency." Contrary to common misconceptions, data transparency does not mean access to all data, which is too often the case - as "Megatrends" author John Naisbitt noted, "We are drowning in information, but starved for knowledge."

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